探索成人市场，蕴藏无限商机
在蓝海领域，竞争相对稀疏
满足基本需求，市场增速迅猛
利润空间广阔，毛利率达50%-100%
品类限制导致引流挑战重重
产品特性敏感，难以投放站内广告
站外渠道众多，却因缺乏技巧而引流效果不彰
新品推广乏力，流量稀缺，订单量低落
你将获得：
HARVEST – 成人用品新品营销策略指南，助你打造爆款类目
– 3大社交媒体平台引流与互动技巧，构建私域流量池-
– 网红及联盟营销策略：高效带货、种草营销实现客户增长翻倍-
[p] – 成品促销放单与测评方法：提升站内转化率及自然排名-
Detailed Outline of the Course:
<P Part 02: Analysis of the Current Situation in the Adult Products Industry, including:
- Limits of B2C adult products platforms;
- Risks and benefits analysis of off-site traffic attraction, with tips to avoid pitfalls;
<P Part 03: Social Media SNS Traffic Attraction, including:
- SNS introduction and how to carry out SNS marketing;
- Safety account nurturing and individual account appeal techniques (with Facebook as an example);
- Influencer marketing strategies for Instagram;
- Influencer Marketing Strategies for Instagram:
-
- The four key factors affecting post ranking on Instagram:
- The seven effective methods to increase post exposure and interaction rates;
The best and worst times for posting on Instagram;
<P Part 04: SNS promotional planning to promote interaction and brand growth – Case Study.
<P Part 05: Influencer Marketing, including:
- Influencer Marketing Strategies Include:
- The classification of KOC, KOL levels (head, waist, shoulder), indicators for classification and budget planning;
(Part 06 Affiliate Alliance Marketing includes:
(1) Key information focus that helps you attract more influencer alliance customers;
(2) Detailed explanation of the process of alliance marketing activities and four types of promotion cooperation methods;
(3) Explanation steps for AMZ alliance marketing;
(4) Use method tracking AMZ alliance marketing.
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